Our Cookie Policy
Introduction
This Cookie Policy explains how Lean Sparker (“we,” “us,” or “our”) uses cookies and similar technologies on our website, www.leansparker.com.
We aim to be completely transparent about what data we collect and how we use it. We value your privacy, and you have the right to control the cookies we place on your device.
What Are Cookies?
Cookies are tiny text files that are stored on your computer or mobile device when you visit a website. They are widely used to make websites work, or work more efficiently, and to provide reporting information.
Think of them as a website’s short-term memory: they allow the website to “remember” you, your preferences, or what you’ve put in your shopping cart.
How We Use Cookies (Purpose)
We use cookies for the following different purposes. When you use our site, you are choosing whether to allow us to use the cookies in categories B, C, and D.
| Category | What it Does | Why We Use It |
| A. Strictly Necessary | These cookies are essential for our website to function properly. They allow you to browse the site, log into secure areas, and keep items in your shopping cart. You cannot turn these off. | To ensure the basic security and functionality of the site. |
| B. Performance & Analytics | These cookies collect information about how you use our site, such as which pages you visit most often and if you encounter any errors. They help us understand and improve our website performance. | To measure and analyze how our visitors interact with our content and find areas for improvement. (e.g., Google Analytics) |
| C. Functionality & Preferences | These cookies remember choices you make (like your username, language, or region) and provide enhanced, more personal features. | To remember your settings and tailor the site experience for you. |
| D. Marketing & Advertising | These cookies are used to track your browsing habits across different websites. They help us and our partners show you relevant advertising based on your interests. | To measure the effectiveness of our advertising campaigns and show you only the most relevant ads. (e.g., Facebook Pixel, Google Ads) |
Third-Party Cookies
When you use our website, you may also encounter third-party content (like embedded YouTube videos, social media sharing buttons, or Google Maps). These third parties may set their own cookies on your device. We do not control the use of these cookies, so we encourage you to check the respective third party’s website for more information about their policies.
Your Choices and Managing Consent
You are in control of your data. You can choose to accept or reject cookies (except for the Strictly Necessary ones).
Changing Your Preferences on This Site
If you previously accepted cookies and wish to withdraw or change your consent, you can easily access your preferences at any time by clicking the button below:
Essential
Essential cookies enable basic functions and are necessary for the proper function of the website.
| Cookie ID | Purpose | Duration |
|---|---|---|
| wpconsent_preferences | This cookie is used to store the user's cookie consent preferences. | 30 days |
Comments
These cookies are needed for adding comments on this website.
| Cookie ID | Purpose | Duration |
|---|---|---|
| comment_author | Used to track the user across multiple sessions. | Session |
| comment_author_email | Used to track the user across multiple sessions. | Session |
| comment_author_url | Used to track the user across multiple sessions. | Session |
Statistics
Statistics cookies collect information anonymously. This information helps us understand how visitors use our website.
Google Analytics
Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
Learn more| Cookie ID | Purpose | Duration |
|---|---|---|
| _gac_ | Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together. | 90 days |
| __utma | ID used to identify users and sessions | 2 years after last activity |
| __utmt | Used to monitor number of Google Analytics server requests | 10 minutes |
| __utmb | Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server. | 30 minutes after last activity |
| __utmc | Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session. | End of session (browser) |
| __utmz | Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server | 6 months after last activity |
| __utmv | Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server. | 2 years after last activity |
| __utmx | Used to determine whether a user is included in an A / B or Multivariate test. | 18 months |
| _ga | ID used to identify users | 2 years |
| _gali | Used by Google Analytics to determine which links on a page are being clicked | 30 seconds |
| _ga_ | ID used to identify users | 2 years |
| _gid | ID used to identify users for 24 hours after last activity | 24 hours |
| _gat | Used to monitor number of Google Analytics server requests when using Google Tag Manager | 1 minute |
Managing Cookies via Your Browser
You can also use your web browser settings to:
- Delete all cookies.
- Block all cookies.
- Block only third-party cookies.
- Clear all cookies when you close your browser.
Instructions for managing cookies in common browsers:
Contact Us
If you have any questions or concerns about our use of cookies or this policy, please contact us: amandine.devergies@leansparker.com
